In general, the in-wheel type permanent magnet synchronous motor (PMSM) for electric city commuters uses powerful rare earth permanent magnets (PMs). However, the employment of the rare earth PMs should be reduced due to high prices. Therefore, it is important to develop an in-wheel PMSM that does not use the rare earth PMs. We proposed 5kW in-wheel type axial gap motor that can generate high torque density and has features such as a coreless rotor structure with ferrite PMs and a reduction gearbox in the inner side of the stator. And we have presented details of experimental results on a prototype. So, in this paper, in order to achieve further higher power output, we considered a 10 kW in-wheel motor with the proposed structure. The motor with 10-kW output was examined by means of using 3D-FEM and experimental results in order to attain the further higher power as a rare earth free motor.