TY - GEN
T1 - Comparative Analysis of Website Usability Between United States and Japan
AU - Doi, Toshihisa
AU - Murata, Atsuo
PY - 2020
Y1 - 2020
N2 - The aim of this study is to reveal differences of web design from the viewpoint of usability between United States and Japan that have different cultures and design preferences. Nine companies that had websites for their local offices in both United States and Japan were selected for the survey of this study. To compare the usability between United States and Japanese websites, heuristics evaluation was performed by the authors. The authors attempted to find the usability drawbacks from four to six pages including the top page in each company’s website. The total number of usability drawbacks that was identified in the United States and Japanese websites was compared. As the result of the t-test, the usability drawbacks that were observed in the Japanese websites were more than those in the United States websites. The ratio of each of the ten usability heuristics was compared between the United States and Japanese websites. Compared with the United States websites, the Japanese websites had more “aesthetic and minimalist design” drawbacks.
AB - The aim of this study is to reveal differences of web design from the viewpoint of usability between United States and Japan that have different cultures and design preferences. Nine companies that had websites for their local offices in both United States and Japan were selected for the survey of this study. To compare the usability between United States and Japanese websites, heuristics evaluation was performed by the authors. The authors attempted to find the usability drawbacks from four to six pages including the top page in each company’s website. The total number of usability drawbacks that was identified in the United States and Japanese websites was compared. As the result of the t-test, the usability drawbacks that were observed in the Japanese websites were more than those in the United States websites. The ratio of each of the ten usability heuristics was compared between the United States and Japanese websites. Compared with the United States websites, the Japanese websites had more “aesthetic and minimalist design” drawbacks.
KW - Cultural difference
KW - Heuristics evaluation
KW - Usability heuristics
KW - Web design
KW - Web usability
UR - http://www.scopus.com/inward/record.url?scp=85088580655&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=85088580655&partnerID=8YFLogxK
U2 - 10.1007/978-3-030-51549-2_66
DO - 10.1007/978-3-030-51549-2_66
M3 - Conference contribution
AN - SCOPUS:85088580655
SN - 9783030515485
T3 - Advances in Intelligent Systems and Computing
SP - 501
EP - 507
BT - Advances in Physical, Social and Occupational Ergonomics - Proceedings of the AHFE 2020 Virtual Conferences on Physical Ergonomics and Human Factors, Social and Occupational Ergonomics and Cross-Cultural Decision Making
A2 - Karwowski, Waldemar
A2 - Goonetilleke, Ravindra S.
A2 - Xiong, Shuping
A2 - Goossens, Richard H.M.
A2 - Murata, Atsuo
PB - Springer
T2 - AHFE Virtual Conference on Physical Ergonomics and Human Factors, the Virtual Conference on Social and Occupational Ergonomics, and the Virtual Conference on Cross-Cultural Decision Making, 2020
Y2 - 16 July 2020 through 20 July 2020
ER -